Meet Us In Minny

April 2018—

Minneapolis— home to Insights 2018 and so much more.

Minneapolis stepped into the spotlight earlier this year when the Philadelphia Eagles stunned the New England Patriots at U.S. Bank Stadium.

Never been to Minneapolis? Minnesota’s largest city has a reputation for snow, ice and c-c-cold nights, but there’s a warmer side to Minneapolis that will be on display when the Home Furnishings Association hosts Insights 2018 there in September.

Insights 2018, the HFA’s 48-hour deep dive into customer experience, is already being described as dynamic and cutting edge. The same can be said about Insight’s host city. Minny Apple, as locals unblushingly call it, is a checkerboard of intriguing neighborhoods filled with theaters, small boutiques and neighborhood restaurants that rival its bigger Midwest city brethren.

First-time visitors might be surprised to learn Minneapolis, a city of 13 lakes, has a little something for everyone. While other Midwest cities are slow to rebound from the recession, Minneapolis has it all. An industrial past both gritty and glamorous; affordability and a high rate of employment make the city a magnet for Millennials.

Urban authenticity, cultural sophistication, midwestern friendliness: They all add up to the perfect formula for a weekend away. Insights 2018 will keep you on your toes and busy, but you’ll still have a few hours here and there on your own. Here’s how to see the most of Minneapolis.

Insights 2018 will take place at the Raddison Blu Downtown just a block away from one of the city’s trendiest neighborhoods. The North Loop has lately come into its own, becoming the city’s epicenter of art and commerce celebrating its industrial past. Nestled along the Mississippi River within the Warehouse Historic District, the neighborhood was once home to bustling railroad yards, factories, warehouses and mills. Today those warehouses and mills are home to local five-star restaurants and small boutiques.

Looking for a nice walk? Try the Stone Arch Bridge, once the main artery in and out of Minneapolis. Today it carries a different commuter: bicyclists and pedestrians. Take a walk across the Mississippi River and check out St. Anthony’s Falls, the only natural waterfall on the river.

Feeling adventurous? Minneapolis has a large bike-sharing program. Rent a bike and take one of the many trails that meander along the river. Be sure to look up and check out the many ancient warehouses and mills that hug the waterway. The buildings, such as Gold Medal Flour and Pillsbury’s Best Flour, along with their restored signs, are Instagram-worthy.

Feeling hungry? Minneapolis has loads of 5-star restaurants. The state is home to more than a dozen chefs recognized by the James Beard Foundation. Dishes range from a nod to the city’s Swedish roots to Midwestern steaks cooked anyway you like.

Just a 25-minute Uber outside town is Paisley Palace, the home and recording studio for Prince, the late artist who never forgot his Minnesota roots. Meanwhile, Minneapolis and its environs continue to be a destination for Prince fans intent on exploring the artist’s beloved hometown—a place he stayed close to until his death in 2016.

If you’re looking for alone time, head to Lake Harriet and the Lyndale Park Rose Garden, the perfect place to steal away for a picnic. Better yet, rent a canoe or kayak and do your best Huck Finn on the Mississippi. Minneapolis has something for everyone. Just don’t get too distracted with all there is to do. You’re here to learn and grown your business, remember? See you at HFA Insights 2018.