EDITORIAL CALENDAR

RetailerNOW is a monthly publication (except March and December) and includes articles on technology, sales and marketing, advertising, operations, family business, sales training, products and more—essentially we cover any topic that helps a retailer do better business.

In each issue:

Member profile—are you an HFA member with an interesting story to tell or is there a member you’d like to read about? Let us know

HFA Community—do you have a store opening or anniversary to share? How about a community event that your staff participated in? Share your story with us

Product Focus—are you a manufacturer or retailer interested in being a source for an upcoming Product Focus? Let us know

January 2018

Product Focus: Mattresses
Ad materials: 11/27
Mail: 12/15
Bonus distribution: Dallas, and Las Vegas Markets

February/March 2018

Product Focus: Sustainable Furniture
Ad materials: 1/29
Mail: 2/15

April 2018

Product Focus: Bedroom
Ad materials: 2/26
Mail: 3/15
Bonus distribution: High Point Market

May 2018

Product Focus: Made in America
Ad materials: 4/23
Mail: 5/10
Bonus distribution: Canadian Furniture Show

June 2018

Product Focus: Lamps & Lighting
Ad materials: 5/21
Mail: 6/7
Bonus distribution: Dallas Market

July 2018

Product Focus: Rugs
Ad materials: 6/18
Mail: 7/6
Bonus distribution: Las Vegas Market

August 2018

Product Focus: Youth
Ad materials: 7/23
Mail: 8/8

September 2018

Product Focus: Outdoor
Ad materials: 8/20
Mail: 9/7
Bonus distribution: Casual Market Chicago and HFA’s Insights Conference

October 2018

Product Focus: Dining
Ad materials: 9/3
Mail: 9/19
Bonus distribution: High Point Market

Nov/December 2018

Product Focus: Upholstery
Ad materials: 10/29
Mail: 11/15

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