Articles by Robert Bell


Perfecting Customer Experience

April 2018— HFA’s Insights 2018 can help your store master the elusive strategy WHAT: Insights 2018 WHERE: Minneapolis WHEN: Sept. 14-15 8 Learning Labs – 11 Topics – 5 Networking…


Summer School Gets Cool

April 2018— The HFA Leadership Institute will prepare today’s managers to become tomorrow’s leaders. Remember when summer school was embarrassing, a punishment for the slothful student who failed a class…




Retail Trends

January 2018— I live in Greensboro, N.C., a town with stone churches and wraparound porches like you’d expect to see in most Southern towns. Here’s something else you’d expect to…


Lessons from dad

November/December 2017— Edward Bruski taught his son a lot about running a family business. Those lessons and Larry Bruski’s determination have made Rogers City Home Furnishings the success it is….



Life after Harvey (and Irma)

September 2017— One HFA member shares how your store can recover from a natural disaster Home Furnishings Association member Tom Olinde knows two things: How to sell furniture and how…